Feature Interview: Supply Chain Executive Caroline Lalonde Speaks About Cannabis Opportunities and Challenges
As we wrote about in our recent article, cannabis is a huge emerging market in Canada. With the recent half-decade of growth in the medicinal cannabis sector, as well as the pending legalization of recreational cannabis in October 2018, more entrepreneurs are getting into the industry, and scaling up quickly backed by large amounts of investment.
The regulatory picture for cannabis in Canada is fast-evolving, with a lot of uncertainty, and the competitive landscape is becoming more mature, which means there are tremendous opportunities and challenges for companies. Don’t call it a wild west, but it’s an exciting space – a chance for Canada to lead on the world stage by pioneering a new formal economy for a product that was previously underground.
At Argentus, we’re particularly interested in how these companies will respond to opportunities and challenges particularly in the supply chain management function – which can make or break a scaling company in a fluid regulatory environment. So to delve a bit deeper into the current picture in this industry, we spoke to an executive with a great track record of working at the nexus of supply chain management, healthcare, and cannabis.
Caroline Lalonde is a bilingual business leader with an intimate knowledge of the Canadian healthcare system, from end-to-end supply chain through to patient delivery. She’s spent 20 years in senior business development, marketing leadership, and advocacy, with a background in founding and leading a successful national distribution company.
It was an enlightening chat that touched on issues like:
- The shifting regulatory environment around cannabis
- How companies can anticipate and respond to supply chain challenges in unpredictable market, as well as,
- The talent picture in the Canadian cannabis industry, and where these fast-growing companies will find the leadership they need to succeed.
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